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Podcast

S1

E11

37 mins

Mar 3, 2026

Andy Allen: Why He Takes 3 Years to Build Apps.

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Andy Allen raised $45 million, built a hardware-software company, had a decent exit, and then walked away from all of it. Most founders would double down and scale.

Andy did the opposite. He started Not Boring Software — fully bootstrapped, no investors, making apps that feel like nothing else on your phone. What Andy is doing is proof that there’s another path most designers don’t even know exists.

LINKS

Chapters

[00:00] - Walking away from $45 million

[02:27] - Camera app becomes biggest launch yet

[04:04] - Why speed is overrated for quality work

[07:25] - Fully bootstrapped vs VC funding pressure

[09:17] - Physical prototypes and 3D printing process

[13:09] - Avoiding AI hype, focusing on interface innovation

[15:45] - Game design principles in everyday apps

[18:36] - The “kid in the cockpit” design philosophy

[20:49] - Creative recovery and exploration process

[22:49] - Leaving VC startup world for sustainable business

[25:19] - Defining “enough” as a company and creator

[28:44] - Being a beacon for other designers

[32:11] - What’s missing in design storytelling

[36:51] - Hands in the clay vs management roles

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